Brady Matoian
OK Produce

moved on to UCLA and graduated with a degree in communication/intercultural studies in 1998. After a couple years in the Bay Area, Matoian returned to UCLA to film a documentary film. In 2000, he joined the OK Produce team alongside his brother and father.
Although OK Produce was a great company, with a history of quality and service, they had much work to do to successfully navigate into the third generation. Over the past six years, they have invested heavily into their team, facility and equipment to prepare themselves for a long-term future. In addition, starting in 2001, they launched a comprehensive ‘green’ program by adopting sustainable practices including solar,
recycling, LEED fundamentals, water conservation, and a conversion to a clean fleet.
Their five core values today represent a blend of all three generations: quality, service, teamwork, green and community.
